The What’s Gambling Really Costing You? Gambling Help in Your Language DVD Strategy for the Arabic, Chinese, Greek, Italian and Vietnamese communities was a unique and innovative social marketing and multi media campaign in NSW that addressed the impact of problem gambling in culturally and linguistically diverse (CALD) backgrounds. This project was the Government Category Winner of the 2012 National Multicultural Marketing Awards.
The Multicultural Health Communication Service (MHCS) coordinated the DVD Strategy which was funded by the Responsible Gambling Fund (RGF) in the NSW Department of Trade & Investment as part of its Culturally and Linguistically Diverse (CALD) Problem Gambling Awareness Campaign launched in 2010. This project was part of the NSW Government’s $2.4 million three-year early intervention and prevention strategy.
Promotional Material
Problem Gambling Survey Report
Title |
Gambling Awareness Survey 2012 |
Date |
2012 |
Language |
English |
Summary |
Survey conducted by the NSW Multicultural Health Communication Service and funded by the Responsible Gambling Fund |
Media File |
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View the Videos online (Youtube)
Arabic Television Advertisement |
Arabic Documentary |
Order your FREE copy |
Order your FREE copy |
Chinese Documentary |
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Greek Television Advertisement |
Greek Documentary |
Order your FREE copy |
Italian Television Advertisement | Italian Documentary |
Order your FREE copy |
Vietnamese Television Advertisement | Vietnamese Documentary |
Order your FREE copy |
"What's Gambling Really Costing You" DVD Now Available to Order
Host a "What's Gambling Really Costing You?" DVD viewing and workshop in 5 Languages
For more information please contact MHCS on T. 02 87535047.